Hustle Culture & Grind Myths

Case files on hustle ideology, grind myths and productivity systems that moralize exhaustion while promising freedom.

Hustle culture reframes fear as ambition and exhaustion as character. This hub documents how grind ideology moralizes overwork, disguises insecurity as discipline and sells compliance as freedom.

Hustle culture archetypes depicted like tarot figures.

Jul 9, 2025

Threadbare Prophets: X.com and the Gospel of Grind

X.com thread culture uses viral templates, impression metrics and course funnels to turn hustle ideology into monetized performance and recycled promises.

A large carnival-style structure with a glowing sign that reads "Hustle More," while people stand around holding smartphones and taking photos as they approach the entrance.

May 6, 2025

The Race to Riches & Fame

Platforms, metrics and comparison within hustle culture and influencer-driven ambition turn wealth and fame into a cycle of self-surveillance, overwork and burnout.